Proteus sets the new standard for branded in store promotions. We offer smart displays as a service.
Our sustainable smart solution is a welcome alternative for the cardboard consuming display. It is co-developed and backed by invested retailers and brands. We promise to increase ROI in terms of revenue, insights and efficiency.
Join the movement
Answering to market demands
We believe current cardboard consuming displays are wasting time, money and resources.
Did you know:
More than 1 billion kg’s cardboard is wasted yearly!
Any idea how they boost sales?
Do lead times allow you to anticipate on topicalities?
Do you understand the struggle of setting them up and breaking them down?
“PLUS Retail has started with Proteus Smart Display, both for our own displays and for our suppliers.
“The fact that we are standardising and reusable is the reason why it will be an asset for the whole supply chain. At the moment, we have no clue whether a promotion is working fine or not.”
“My dream would be that within eighteen months we have replaced all the current cardboard displays by Proteus displays, that we have something to measure the effectiveness of the display and that we get it implemented without any frustration and negative reaction.”
Displays on demand
Our holistic approach is a game changer.
| Cardboard display | Proteus display | |
|---|---|---|
| Standardised | No standard | Standardised Fits every product range by format and weight |
| Theatralisation | Limited, with high costs | Endless with less cost, due to standardisation and digital printing |
| Supply chain | High complexity | Standardised |
| Number of displays | Fixed number | Lower pay per use through high rotation |
| Lead times from ideation to placement | 12 to 16 weeks | 24 hours |
| Display performance | No insights | IoT-technology provides instant insights |
| Cardboard consumption | 100% cardboard | Down 85% |
| Setup | Difficult set-up, if set-up at all | In seconds. And standardised |
| Revenues | What revenues? | Up! |
| Bill of material | Up to 20 different materials | Communication sleeve and Proteus |
Robust, durable & proven
At Proteus we leave nothing to chance. Our displays are robust, safe and durable. Once they need replacement, they contribute to the circular economy since everything is reusable. As for the integrated IoT-technology, this is provided by our joint venture partner Ahrma Pooling; manufacturer of the Smart Pallet.
Everybody wins
Whether you are a retailer, brand, logistic partner or creative agency, rest assured; our solution serves all.
Shopper
Shopper solutions »
Shopper
- No hassle on the shop floor
- Unique shopper experience
- 100% On shelf availability
- Promotion matches demand
Retail store
Retail solutions »
Retail store
- Higher sell out
- Less waste
- IoT & Big data on shop level
- Supply chain standardisation
- Added selling
- Better introductions
Consumer brand
Brand solutions »
Consumer brand
- High product visibility & branding
- Tracking ROI on promo’s
- OPEX is lower (less cardboard)
- Supply chain optimization
- Promotion insights based on real time data
- More secondary placement
Creative agency
Agency solutions »
Creative agency
- Endless promo possibilities purely focussed on communication
- Ultimate possibilities to be creative at the point of purchase
- Promo’s in combination with high volume sales
Cardboard supplier
Cardboard solutions »
Cardboard supplier
- Standardization creates opportunity in manufacturing
- Digital print alows specific promotion activities
- More possibilities for additional creativity in-store
Logistic partner
Logistics solutions »
Logistic partner
- More throughput
- Added services > return logistics & repair
- Automation & robotized
- Less fall-out & waste
- Higher productivity
Professionals choose Proteus
Board
Board solutions »
Board
- Sustainability goals
- Collaboration within the entire value chain
- Higher sales at lower cost
- More relevant insights through big data
Marketing
Marketing solutions »
Marketing
- Marketing insights (big data)
- Direct shopper response
- Real time campaign management
- High brand visibility within brand guidelines
- Flexible for add hoc promo’s
- Short lead time high flexibility
Sales
Sales solutions »
Sales
- Short lead time (production-delivery) > forecast = demand
- Creates more sales volume
- Transparent & efficient sales budget process
- Focus on sales-output and less on display and logistical problems
Finance
Finance solutions »
Finance
- Decrease total cost of ownership
- Transparent cost
- No investment (rental)
- Control of budget
- Claim control (G-force sensor technology on every item)
- Blockchain integration
Supply chain
Supply chain solutions »
Supply chain
- Supply chain standardization
- Less cardboard = less transport
- Only one returnable item
- Automated pooling system
- Automated replenishment
- Masterdata optimization
Manufacturing
Manufacturing solutions »
Manufacturing
- Possibility for robotised set up & filling shelfs in the factory
- Standardized
- Lower handling costs
- More efficiency
Award winning
The first award for Proteus is a fact. On the 23rd of November in Brussels, Proteus came out as the big winner of the Greener Packaging Award 2017; edging innovative packaging concepts by L'Oreal, P&G, Delhaize and Kellogs. This is a tremendous recognition for all parties involved!
Join the movement!
There are two ways to join: Buying or renting through Ahrma Proteus Pooling (APP). In countries where pooling is already possible renting comes with a turnkey solution; from ideation to the entire logistics operation. We take care of it. What service do you prefer?
| Buying | Renting | |
|---|---|---|
| Contact our wholesale partner Pure Value if you're interested in buying. Learn more about buying | Contact our service provider Ahrma Proteus Pooling if you're interested in renting. Learn more about renting | |
| For own use | ||
| For use in a pool in countries where APP is present | ||
| For use in a pool in countries where APP is not present | set up your own pool |